XPMC.COM Marketing & Advertising

Trying Something New: Search & Research, A Clean Search Engine Option

2009-05-12T21:18:00.000-07:00

This is a Google-based engine to be certain, and looks and feels a lot like google except it's mine. I figure if I'm going to be using google search anyway I might get something out of the deal. So far I haven't got anything out of the deal, but I hold out hope that as the site grows and gains exposure, a benefit might arise.

I was for a long, long time a faithful believer in the Yahoo search engine. It was obvious to me that a directory built by human beings would be superior to anything bots and spiders could create. I still believe Yahoo is excellent, but I have now entered my own "google era," with Adsense, a gmail account, a blogger blog and rss feed and all sorts of gadgets and widgets and whatevers.

Now XPMC and SR12 have new life. Here's the uneventful history of SR12:

I have held SR12.com for about three years now. I bought it at GoDaddy expired domain auction for five bucks after it had expired from previous owners who had a polished and professional look and feel. It was my attempt to reach out to local small business to provide web design and development. I had one contract and did pieces for a few start-up companies. I could've starved. I designed the first website for Deanna at Datawise-ed.com and helped train her employee-partners, but it just wasn't enough and so I got a real job.

The website stayed up for a year and I let the hosting go to the free version. Well, here I am again trying to make a go of it. I'm definitely keeping my day job!

ऐ-नेव्स्लेत्तेर्स विया ईमेल

2009-05-10T00:26:00.000-07:00

Every business should have a newsletter. According to a recent survey, 46% of engineering, technical, manufacturing and industrial professionals read e-newsletters at least daily or more than once a week, making e-newsletters an effective way for businesses to connect with their customers and prospects.

eNewsletters make sense; they save money, resources and time. You don’t have to manage the e-mail list, produce the content, or send the e-mail. You don’t need a graphic designer to create advertisements. Most ads are text-based, short and quick and easy to create.

Advertising in eNewsletters can start a promotion and generate much attention. If you want to run an aggressive marketing blitz and gain momentum for your product, your service, or your business venture in general, contact michael@xpmc.com and make an instant impact with this powerful advertising medium.

To Adsense Or To Not Adsense, Is That The Question?

2009-05-09T13:13:00.000-07:00

I understand Google Adsense is number one. I know they have created the most successful monetizer on the internet. I do not question the facts. My question is, for my website and my visitors, is Google Adsense the best choice to meet our needs?

"Our needs?" Me as webmaster, and my website visitors, the regular salt-of-the-earth working-type persons, the fairly average small business owners, the entrepreneurs and internet start-ups-- we are the casuual surfers and researchers of relevant information and ebay bargain hunters and seekers of so-called secrets.

I am my own visitor. I am my own best customer. I need to know if Adsense relly is our best choice and what the alternatives are. I tried Adbrite, but I didn't stay with it long enough in my last Internet life to find out if it really works. I will be surfing and researching and seeking that secret and reporting it right here.

I Can't Overlook Misspelling

2009-05-08T23:11:00.000-07:00

Owning a domain name and a website implies you have some business savvy. And who owns a computer and doesn't have a word processor with spell check?

I visited an apparently professional business website that has asked me to become an affiliate. There are several misspellings on the home page. I normally would not even read such a page much less join any website that has multiple errors on it's first page. I can handle a typo or two or maybe one glaring error or an image that doesn't load or a broken link, but three wrongly spelled words in a text of about 50 words?

This particularly bad-looking website also has at least 4 different fonts used on that horrid front page, and too much red text for my taste. That's just my opinion, but I feel strongly enough about it as a potential affiliate that I wouldn't join it or promote it.

A business website should not, must not, have misspelled words anywhere on it. And what site am I referring to? Is it yours?